Jerrod Smith’s design for Oprah’s furniture is now featured in the Smithsonian African American History Museum in D.C. -photo by Denitra Letrice

Category: Featured

Designing for Designers

The Redken Symposium Opening Ceremony 2015 was in the Arena at The Mandalay Bay Hotel in Las Vegas.  The audience included several thousand beauty and design professionals at an event created to educate and inspire the beauty community. It is always a challenge to design an event for designers.  Designsmith submitted several concepts and the […]

Category: Company News, Featured

Total Experience

The Creative Director Ada Lee Halosky wanted a total attendee experience for the Buick GMC VIP event at the The Wynn in Las Vegas.  The event honored top selling dealers and was a showcase for new vehicles. The experience was a three stage environment.  Attendees entered into a holding video vestibule which delivered an opening […]

Category: Company News, Featured

Buick GMC 360

Kurt Test The creative team’s vision was to build a modern Stonehenge that could serve as an environment to showcase a new array of Buick and GMC vehicles. The set design features a center point circular stage, turntable and a ramp, around which the audience gathered. At the perimeter of the space was a 360 […]

Category: Company News, Featured

Core Fitness, CT Branding

Proud to the Core

Designsmith developed a new logo and brand for Core Fitness|Personal Trainers and Core Fitness MD. The design features a Peacock as inspiration for the brand identity and a strong logo symbol. The Peacock represents the ability to see and understand with the “Eye of the Heart.” It possesses a regal integrity, confidence, stature, quality and […]

Category: Company News, Featured

Event Design Magazine

CAD Venue Library for Designers

Designsmith Collaborative offers free access to online CAD venue library for designers and production teams.

Category: Featured

2014 Toyota Corolla Reveal

Corolla Elevated

Over 750 attendees took in a captivating performance by Fuerza Bruta included a floating water cloud, a vertical shimmer wall with aerial performers and more. The finale of the event was the reveal of the 2014 Corolla which lowered from the rafters of the Barker Hangar in Santa Monica, California.

Category: Featured, Projects